At MatrixColumn, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. Please read this policy carefully to understand our practices regarding your personal data.
By accessing or using our website and services, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
1.1 Personal Information
We may collect the following personal information when you interact with our website, make a booking, subscribe to our newsletter, or contact us:
- Contact information (name, email address, phone number, postal address)
- Passport details and other identification information (when necessary for booking travel arrangements)
- Date of birth and nationality
- Payment information (credit card details, billing address)
- Travel preferences and requirements (including dietary restrictions, accessibility needs, and special requests)
- Information about travel companions
- Emergency contact details
1.2 Automatically Collected Information
When you visit our website, we may automatically collect certain information about your device and browsing actions, including:
- IP address and browser type
- Operating system
- Pages visited and time spent on those pages
- Referring website or source
- Device information (such as device identifiers)
- Location information (if location services are enabled on your device)
1.3 Information from Third Parties
We may receive information about you from third parties, including:
- Business partners (such as airlines, hotels, and other service providers)
- Social media platforms (if you interact with us through social media)
- Payment processors and financial institutions
2. How We Use Your Information
We use the information we collect for various purposes, including to:
- Provide our Services: Process bookings, arrange travel services, communicate with service providers on your behalf, and provide customer support.
- Process Transactions: Billing, payment processing, and fraud prevention.
- Communicate with You: Respond to inquiries, provide updates about your bookings, send travel information, and offer customer service.
- Marketing and Promotions: Send newsletters, promotional offers, and information about products or services that may interest you (with your consent where required by law).
- Improve Our Services: Analyze usage patterns, conduct research, and develop new features and offerings.
- Personalization: Tailor our website and recommendations based on your preferences and booking history.
- Legal Compliance: Fulfill legal obligations, such as maintaining records for tax purposes, complying with immigration requirements, and responding to legal requests from authorities.
- Security and Safety: Detect and prevent fraud, protect our systems, and ensure the safety of our clients during travel.
3. Sharing Your Information
We may share your personal information with the following categories of recipients:
- Travel Service Providers: Airlines, hotels, tour operators, transportation providers, and other travel-related businesses necessary to complete your booking and travel arrangements.
- Business Partners: Companies we work with to offer joint promotional offers or packages.
- Payment Processors: Financial institutions and payment service providers that process your transactions.
- Service Providers: Third parties that provide services on our behalf, such as IT support, customer service, marketing, and analytics.
- Legal Authorities: Government agencies, law enforcement, or other parties when required by law, in response to a subpoena, court order, or similar legal process.
- Corporate Transactions: In connection with a corporate transaction, such as a merger, acquisition, or sale of assets.
We do not sell your personal information to third parties for monetary compensation.
4. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information, including:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that we correct inaccurate or incomplete information.
- Deletion: Request that we delete your personal information in certain circumstances.
- Restriction: Request that we restrict the processing of your data in certain circumstances.
- Data Portability: Request to receive your personal information in a structured, commonly used, and machine-readable format.
- Objection: Object to the processing of your personal information in certain circumstances.
- Withdraw Consent: Withdraw your consent at any time (where processing is based on consent).
To exercise these rights, please contact us using the details provided in the "Contact Us" section below. We will respond to your request within the timeframe required by applicable law.
Marketing Communications
You can opt out of receiving marketing communications from us at any time by:
- Clicking the "unsubscribe" link in any marketing email we send
- Contacting us using the details provided in the "Contact Us" section
- Updating your preferences in your account settings (if applicable)
Please note that even if you opt out of marketing communications, we may still send you service-related communications, such as booking confirmations and important updates about your travel arrangements.
5. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, accidental loss, alteration, disclosure, or destruction. These measures include:
- Encryption of sensitive data
- Regular security assessments
- Access controls and authentication procedures
- Staff training on data protection
- Secure network architecture
While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security of your data.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:
- The length of time we have an ongoing relationship with you
- Legal obligations to which we are subject
- Whether retention is advisable in light of our legal position (such as for statutes of limitations, litigation, or regulatory investigations)
When we no longer need to use your personal information, we will either delete it or anonymize it so that it can no longer be associated with you.
7. International Data Transfers
As a global travel company, we may transfer your personal information to countries other than your country of residence, including countries that may not provide the same level of data protection. When we transfer your personal information internationally, we implement appropriate safeguards in accordance with applicable law, such as:
- Standard contractual clauses approved by relevant data protection authorities
- Adequacy decisions by the European Commission (for transfers to countries deemed to provide adequate protection)
- Other valid transfer mechanisms
By using our services, you acknowledge that your personal information may be transferred to and processed in countries outside your country of residence.
8. Cookie Policy
8.1 What Are Cookies
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work more efficiently and provide information to the website owners.
8.2 Types of Cookies We Use
- Essential Cookies: These are necessary for the website to function properly and cannot be turned off in our systems. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling out forms.
- Analytical/Performance Cookies: These allow us to recognize and count the number of visitors and see how visitors move around our website. This helps us improve the way our website works.
- Functionality Cookies: These enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.
- Targeting Cookies: These may be set through our website by our advertising partners. They may be used to build a profile of your interests and show you relevant advertisements on other sites.
8.3 Managing Cookies
Most web browsers allow you to manage your cookie preferences. You can set your browser to refuse cookies or delete certain cookies. Generally, you can also manage similar technologies in the same way that you manage cookies – using your browser's preferences settings.
Please note that if you choose to block cookies, certain features of our website may not function correctly.
9. Children's Privacy
Our website and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us. If we discover that a child under 16 has provided us with personal information, we will delete such information from our systems.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated version will be indicated by an updated "Last Updated" date and the updated version will be effective as soon as it is accessible.
We encourage you to review this Privacy Policy regularly to stay informed of how we are protecting your information.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
For individuals in the EU/EEA, we have appointed a data protection representative who can be contacted at [email protected].
12. Complaints
If you are not satisfied with our response to your privacy concern or if you believe our processing of your information does not comply with data protection law, you can make a complaint to the relevant data protection authority.
For UK residents, you can file a complaint with the Information Commissioner's Office (ICO) at https://ico.org.uk.